FIC News & Updates
You want to know everything about what going on in the industry
Oh Canada: Fitness as the uniting force
As Canadians gather around barbecues and bonfires this Canada Day, we find ourselves at a unique crossroads—one where...
Music Licensing in Canadian Gyms: The Battle
When the bass drops in a HIIT class or classic rock fills your weight room, members feel the energy—in fact, music is...
Reframing Men’s Health
Despite the image of the muscular, driven man dominating gym marketing, the real state of men’s health in Canada tells...
Moving the Needle On Exercise
As we reach the midpoint of 2025, one thing is clear: exercise remains one of the most powerful, underused tools...
Exercise Proven to Boost Colon Cancer Survival in Landmark Canadian Trial
A major clinical trial funded by the Canadian Cancer Society (CCS) has revealed that structured physical activity can...
A New Chapter for Canada’s Fitness Industry: Zach Weston Appointed Executive Director of FIC
The Fitness Industry Council of Canada (FIC) has announced the appointment of Zach Weston as its new Executive...
PHIT Victory in the U.S. Reignites Canadian Fitness Industry’s Call for Gym Memberships as a Medical Expense
The Health and Fitness Association scored a major policy victory this month: physical activity expenses, including gym...
FIC Inspires Gyms to open doors for National Health and Fitness Day
Attention FITNESS INDUSTRY LEADERS: Download the press release below to share with your members and local...
National Health and Fitness Day: Open your door!
et’s do this. What could be called the Superbowl of the Fitness Industry is now here: this Saturday, June 7,...
The Power of Networking
In an industry that thrives on innovation, community, and personal connection, fitness business owners must...
HFA Recap
We came. We learned. We networked. The HFA Show 2025, organized by the Health & Fitness Association, took place...
Fitness Industry Council Reviews the Latest Exercise Studies: Key Insights for 2025
Exercise science has come a long way. Our industry is continuously evolving, driven by new research that helps shape...