by Erin Phelan | Mar 25, 2025 | Promote, Protect, Support
In an industry that thrives on innovation, community, and personal connection, fitness business owners must continuously seek ways to evolve and grow. While staying on top of trends, investing in state-of-the-art equipment, and optimizing operations are essential, one...
by Erin Phelan | Mar 18, 2025 | Promote, Protect, Support
We came. We learned. We networked. The HFA Show 2025, organized by the Health & Fitness Association, took place from March 12-14 at the Mandalay Bay Resort in Las Vegas, serving as a global convergence point for health and fitness professionals, including a...
by Erin Phelan | Mar 8, 2025 | Promote, Protect, Support
Exercise science has come a long way. Our industry is continuously evolving, driven by new research that helps shape training methodologies, health guidelines, and client engagement strategies. The Fitness Industry Council has reviewed the latest exercise studies from...
by Erin Phelan | Feb 20, 2025 | Promote, Protect, Support
The core of our businesses, the Holy Grail of success, growth and profitability, is indisputably our members. We can have the best equipment, streamlined services, experienced personal trainers, talented group fitness instructors, but without our members we will fail....
by Erin Phelan | Feb 12, 2025 | Promote, Protect, Support
The fitness industry has undergone significant transformations in recent years, driven by evolving consumer expectations, behavioural shifts, and the lasting impacts of the COVID-19 pandemic. To remain competitive and foster member loyalty, fitness facilities must...
by Erin Phelan | Feb 4, 2025 | Promote, Protect, Support
Did you know each fitness facility in Canada has to pay yearly music licensing fees?Did you also know that the regulators of the music licensing industry want to increase these fees by up to 300% for the upcoming years?At FIC we’re fighting for your right to have fair...