by Erin Phelan | Jun 25, 2025 | Promote, Protect, Support, Uncategorized
When the bass drops in a HIIT class or classic rock fills your weight room, members feel the energy—in fact, music is a pillar of fitness. But that soundtrack doesn’t come free. Canadian copyright law treats every song played in a facility as a public...
by Erin Phelan | Jun 17, 2025 | Promote, Protect, Support, Uncategorized
Despite the image of the muscular, driven man dominating gym marketing, the real state of men’s health in Canada tells a starkly different story. In 2023, nearly 75,000 Canadian men died prematurely — with 44% of male deaths occurring before age 75. These are not just...
by Erin Phelan | May 14, 2025 | Uncategorized
Does it feel like the world of technology ricocheting around you? Does it sometimes feel like it is going too fast, and you can barely keep up? You aren’t alone. The impact of technology on the fitness industry can’t be understated – from the member experience to the...
by Erin Phelan | May 13, 2025 | Uncategorized
As we look ahead to National Health and Fitness Day 2025, one truth becomes clear: the local gym isn’t just a place to sweat—it’s a critical player in Canada’s health care ecosystem. With chronic disease, mental health struggles, and sedentary lifestyles on the...
by Erin Phelan | Oct 1, 2024 | Promote, Protect, Support, Uncategorized
Health and Fitness Association 2024 Report proves global health and wellness industry is powerful. It is an exhilarating time to be part of the fitness industry. Change is happening – at a lightning pace. For veterans and newcomers, the global fitness industry has...
by Erin Phelan | Jul 3, 2024 | Promote, Protect, Support, Uncategorized
Encouraging teens to engage in regular gym workouts is crucial for their overall well-being. It is also a smart business decision – get a teen hooked on fitness, and you might have a new member for life. As the first week of summer kicks off, two big fitness...
