Ready, Set….Race

Ready, Set….Race

The energy of race day is a vibe. This past weekend, Toronto was vibing as over 5000 passionate athletes descended upon the Enercare Centre for the inaugural Canadian Hyrox race. With solo, doubles and relay races, thousands of kilometres were run, balls were slammed...
STATE OF THE INDUSTY

STATE OF THE INDUSTY

During canfitpro 2024, Fitness Industry Council of Canada held a State of the Industry session  with a panel of leading Canadian and global fitness and business leaders. By popular demand, this State of the Industry will be held again live, virtually, on Friday,...
Why you need your fitness association

Why you need your fitness association

In the height of the pandemic, amidst another abrupt lockdown, the Fitness Industry Council of Canada held an emergency Zoom meeting for gym owners. There was an expectation that many would attend, but we were stunned: If we had been together in person we would have...
Recharge with a Back to School campaign

Recharge with a Back to School campaign

At this point in summer, many of us are craving routine. As summer winds down and autumn approaches, Canadians are facing the biggest changes – back to school, back to work, back to routines….and back to the gym! This is a prime time for the fitness industry to...